Tag
Triple bottom line
2articles
November 2026
2 articles on this page
Ethics & corporate governance7 min readThe three Ps of sustainability: what to measure beyond profit
For an SME owner or finance manager asked by a customer, bank or investor about profit, people and planet. The framework is hard to add up into one number. The article proposes a scorecard that keeps the three Ps apart, with a hypothetical example and a no-dimension-gets-worse test.
Ethics & corporate governance9 min readSustainable marketing is not CSR: from promise to proof
For marketing leads and owners of Vietnamese tourism, food or consumer brands about to print an environmental or social claim. It shows how to tell a promise from proof, using the UK competition authority's guidance.