Framework
Modern portfolio theory and the efficient frontier
The question it answers
When spreading savings across several assets, which portfolio should an individual investor choose to get the highest expected return for the risk they can accept?
- Origin
- Markowitz (1952); Tobin (1958) adds the risk-free asset
- Diagram type
- 2×2 matrix
- Level of analysis
- Individual
- Topics
- Corporate finance

Diagram
Modern portfolio theory and the efficient frontier
LowExpected returnHigh
Efficient, rareLow risk
Efficient but volatileMedium risk
Safe but low yieldLow risk
Inefficient: dominatedHigh risk
LowRisk (standard deviation)High
Sources
References
Listed A–Z by author surname, Harvard style. A source with a DOI links to https://doi.org/…; one without links to its page or says plainly that it has no DOI.
- Markowitz, H. (1952) ‘Portfolio selection’, Journal of Finance, 7(1), pp. 77–91.doi:10.1111/j.1540-6261.1952.tb01525.xSource page
- Tobin, J. (1958) ‘Liquidity preference as behavior towards risk’, Review of Economic Studies, 25(2), pp. 65–86.doi:10.2307/2296205Source page