Framework
Rolling forecast cycle
The question it answers
When volatile costs, prices or exchange rates make the annual budget outdated, how should a CFO re-forecast each quarter and track monthly variances?
- Origin
- Hope and Fraser (2003) on beyond-budgeting; guidance revision seen in the Starbucks releases
- Diagram type
- Cycle
- Level of analysis
- Firm

Diagram
Rolling forecast cycle
- Annual budget as reference
- Quarterly re-forecast
- Monthly variance analysis (volume, price, mix, FX, timing)
- Year-end review of forecast accuracy
Sources
References
Listed A–Z by author surname, Harvard style. A source with a DOI links to https://doi.org/…; one without links to its page or says plainly that it has no DOI.
- Hope, J. and Fraser, R. (2003) Beyond Budgeting: How Managers Can Break Free from the Annual Performance Trap. Boston: Harvard Business School Press.No DOISource page
- Starbucks Corporation (2020) Business update (8 April). SEC EDGAR, Exhibit 99.1 (Press release).No DOIsec.govSource page
- Starbucks Corporation (2020) Starbucks reports Q4 fiscal 2020 results (29 October). SEC EDGAR, Exhibit 99.1 (Press release).No DOIsec.govSource page