P&G cuts more than $100 million in 'largely ineffective' digital ads
Bruell (2017)
- Authors
- A. Bruell, S. Terlep
- Year
- 2017
- Published in
- Wall Street Journal (Dow Jones Newswires), 27 July 2017; syndicated copy on Fox Business
- Publisher
- Dow Jones
- Bruell, A. and Terlep, S. (2017) P&G cuts more than $100 million in 'largely ineffective' digital ads. Wall Street Journal (Dow Jones Newswires), 27 July 2017; syndicated copy on Fox Business.No DOIfoxbusiness.com