The multinational mission: balancing local demands and global vision
Prahalad (1987)
- Authors
- C.K. Prahalad, Y.L. Doz
- Year
- 1987
- Publisher
- Free Press
- Prahalad, C.K. and Doz, Y.L. (1987) The multinational mission: balancing local demands and global vision. New York: Free Press.Book, no DOI