Diversification strategy and profitability
Rumelt (1982)
- Authors
- R.P. Rumelt
- Year
- 1982
- Published in
- Strategic Management Journal
- Publisher
- Wiley
- Rumelt, R.P. (1982) ‘Diversification strategy and profitability’, Strategic Management Journal, 3(4), pp. 359–369.doi:10.1002/smj.4250030407DOI checked against doi.org