Tag
Psychological contract
2articles
November 2026
2 articles on this page
Ethics & corporate governance9 min readLayoffs and the psychological contract: reading Unilever and Ford
For an owner weighing job cuts who worries about the people who stay. Two 2024 announcements, by Unilever and Ford, show what a round of cuts typically says; Beer, Nohria and Rousseau suggest how to read them. Includes a question table for a hypothetical firm.
Change management9 min readResistance is not the enemy: four theories of why staff push back
For owners and managers whose team is ignoring a new system or process. The short answer: diagnose before you respond. Is it cognitive dissonance, the depth of the change, a broken promise or personal disposition? Each points to a different first move.