Framework
Seven principles of social business (Grameen)
The question it answers
A founding team wants a company that solves a social problem and pays no dividends: which principles make it a Grameen-style social business rather than an ordinary firm or a charity?
- Origin
- Social Business Pedia, 2015; Yunus, Moingeon and Lehmann-Ortega, 2010
- Diagram type
- Process by phase
- Level of analysis
- Firm

Diagram
Seven principles of social business (Grameen)
- Seven principles
- Overcome poverty or another social problem (education, health, technology access, environment), not maximise profit
- Financial and economic sustainability
- Investors get back their investment only, no dividend
- Once the investment is repaid, profit stays in the company for expansion and improvement
- Gender sensitive and environmentally conscious
- Workforce gets market wage with better working conditions
- Do it with joy
Sources
References
Listed A–Z by author surname, Harvard style. A source with a DOI links to https://doi.org/…; one without links to its page or says plainly that it has no DOI.
- Social Business Pedia (2015) The seven principles of social business.No DOIsocialbusinesspedia.comCited in 1 article
- Yunus, M., Moingeon, B. and Lehmann-Ortega, L. (2010) ‘Building social business models: lessons from the Grameen experience’, Long Range Planning, 43(2–3), pp. 308–325.doi:10.1016/j.lrp.2009.12.005Cited in 1 article